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Palmer & you

The Tasting Room

PALMER & ITS ALTER EGO

Château Palmer’s wines. Its words. Different expressions of a single terroir, born of a common philosophy. Homages to a natural environment and to the traditions of an estate, over time they begin to resonate. Not with power, but with finesse, with elegance. With age, grand crus, the words of Château Palmer, take on ever greater meanings.

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The Tasting Room
Palmer
A wine sublimated by time

Complexity. That of a terroir, expressed in the wines of Château Palmer. Parcel by parcel, the estate’s teams must nurture it daily. Merlot, Cabernet Sauvignon and Petit Verdot, protected and enriched by nature in all its diversity, develop notes of fruit, flowers and spice. Never exuberance – on the contrary, with each passing year, ever greater harmony, and length omnipresent. Aromatic richness, powerful tannins, and between them – velvet.

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The Tasting Room
Alter Ego
Reinterpreting Château Palmer’s terroir

Spontaneity. That sudden desire to indulge without delay, Château Palmer wished to gratify. Thus, while remaining true to its philosophy, another expression of its terroir came to be. Since the 1998 vintage, a new approach to selection and blending has yielded this supple and rounded wine, distinguished by its freshness of fruit, crisp intensity and richness…from the moment out of barrel, it's all that’s natural, bottled.

“Château Palmer’s wines don't explode on the palate. There's no ostentation, it's about moderation. Taking the time to appreciate them, in their every nuance.”

Thomas Duroux

CHECK THE AUTHENTICITY OF YOUR BOTTLES

Each and every bottle of Palmer and Alter Ego is marked with a Prooftag seal of authentication. There are two types of seal: the red is affixed to all bottles prior to shipping; the black one is used for bottles reconditioned at the estate with replacement corks and labels, if necessary.
 

The presence of an intact seal on an undamaged capsule means the wine has not been opened after shipping from the château, and guarantees the wine’s authenticity.

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THE RED SEAL

Each and every bottle of Palmer and Alter Ego is marked with a seal of authentication affixed by the estate before shipment. The seal brings together all relevant information about each bottle and is registered in a database that is accessible to consumers.
 

This red seal is affixed to every bottle of Palmer and Alter Ego stocked in the Château's cellars. It shows the date your bottle left the château and guarantees the wine’s authenticity.

 

 

THE BLACK SEAL

This black seal is affixed to bottles of Palmer or Alter Ego that are reconditioned at the estate. It guarantees that our technical team controlled the wine's quality before reconditioning the bottle. This process systematically includes replacing the cork and, if necessary, the label.

DOUBLE PROTECTION

1. The presence of an intact seal on an undamaged capsule guarantees that the bottle was not opened after it left the château and that the contents match the label.
 

2. This seal consists of a Bubble Tag™* corresponding to a unique identifier for each bottle, linked to an alphanumeric code and a QR Code.

 

* Bubble Tags™ consist of a translucent polymer that generates a completely random pattern of bubbles. This pattern is impossible to replicate, giving each bottle a unique identifier.

Thanks to the Bubble Tag™, the owner of a bottle of Château Palmer can at any time:

– enter the code on the tag and check that it corresponds to the one on the Château Palmer website;

– scan the QR code and check that the data matches those on the Château Palmer website.
 

In case of problems with this authentication, please contact us:

- by email: chateau-palmer@chateau-palmer.com

- by telephone: +33 (0)5 57 88 72 72

MAKE SURE THAT YOUR BOTTLE IS AUTHENTIC

To identify your bottle, please enter the code found on the seal.

You can also download an app to your smartphone and scan the QR code.